1
Odemax, a collaboration between NantHealth CEO Patrick Soon-Shiong and RED Cameras CEO Jim Jannard (former Oakley Founder & CEO), came to my team in need for us to pick up the pieces after firing their last agency.
The Odemax product itself is a hub for individual film makers to create profiles, upload their movies, and sell these movies to RedRay owners. The pieces we picked up were some minimal designed front end profile pages so we were challenged to create user flows and wires for the rest of the front end as well as for the whole backend. We then had to develop the site which my development team chose to do in Ruby because of this teams skill set and how we were architecting the sites functionality. We also were tasked to design and integrate the backend of the site into an Apple application.
When we had a Beta ready Odemax requested a developer and myself to attend CES 2012 to demo this product for the masses in which we did successfully for the whole CES event. A personally highlight for me was when Mr. Soon-Shiong invited me to Nant studios to give a private one-on-one demo to Dreamworks CEO Jeffrey Katzenberg.